Customer Relationship Management (CRM) tools allow SMEs of all shapes and sizes to boost sales and marketing efficacy. These 6 CRM examples illustrate how businesses like yours are using it.
Investing in CRM is a great idea if you want to digitise your company, minimise administrative work and optimise processes such as sales and marketing. What is a cloud CRM and why do you need one? This article will show you how cloud CRM can boost your business revenue.
According to Marketo, 61% of marketers indicate that generating high-quality leads is their biggest challenge. This means that all business need to put a lot of effort in attracting leads. To make this a bit easier, it’s key to get a grip on some basic but proven marketing tactics - these 12 techniques are essential if you want to know how to attract customers more effectively.
Do you want to grow your business, have happy customers and save time and money? Teamleader is the perfect solution to manage your customer relationships.
A customer database helps you improve customer retention, increase revenue and increase the value of each customer. Read on to find out the ins and outs of customer data management.
Old-school sales techniques don’t cut it anymore in today’s business. Customers are more educated than ever and have many options available to them. But most of all, they hate being sold to.
No business can truly blossom without proper lead qualification. However, Gleanster Research shows that 75% of leads aren’t suited for sales. If those leads do slip into your sales process, they will be hard to sell to or barely interested. We’re talking unenthusiastic phone calls, missed appointments and unanswered emails that just cost time and money.
Talking to the right leads is important to any business: time is limited, and it would be a shame to waste it on leads that will never pan out. It’s not about how many potential customers you talk to - but about reaching the right ones. The ones that convert, buy your products, and ultimately end up referring your business to other potential customers. And that’s where lead qualification comes in.
Conferences, fairs & events such as WebSummit have massive value to companies. So how do you make the most out of them?