As a seasoned sales expert, Jacco Vanderkooij is the man to talk to when it comes to building and scaling your sales process. We organised a deep dive session to learn from the man behind "Winning by Design".
Customer Relationship Management (CRM) tools allow SMEs of all shapes and sizes to boost sales and marketing efficacy. These 6 CRM examples illustrate how businesses like yours are using it.
Ticketing software can help your SME provide excellent service, winning over the hearts and minds of your customers. Read on to find out how.
How can SMEs adopt a customer-centric approach? Halito!’s Customer Success Manager sat down with us to explain their approach and share a few useful tips.
The way in which consumers interact with businesses continues to evolve at lightning speed. In today’s digital era, keynote speaker Gerrie Smits believes businesses should focus on understanding their customer - above all else.
Acquiring and retaining customers has become increasingly harder, but SMEs are turning the tide. Instead of primarily paying attention to gaining new business, the focus is on building long-term relationships with existing customers. To do so, you need to become a customer-centric organisation.
Is customer centricity just another buzzword? The customer has always been king, but is gaining power every day. With digitisation on the rise, customers demand excellent services - any place, any time. How can you meet their expectations and become a more customer-centric organisation?
What’s your company’s top priority? One thing’s for sure: product and processes are no longer the most important dynamics. Today, it’s not about what’s the most important thing - but who: your customers. And digital has a big role to play.