Old-school sales techniques don’t cut it anymore in today’s business. Customers are more educated than ever and have many options available to them. But most of all, they hate being sold to.
No business can truly blossom without proper lead qualification. However, Gleanster Research shows that 75% of leads aren’t suited for sales. If those leads do slip into your sales process, they will be hard to sell to or barely interested. We’re talking unenthusiastic phone calls, missed appointments and unanswered emails that just cost time and money.
Talking to the right leads is important to any business: time is limited, and it would be a shame to waste it on leads that will never pan out. It’s not about how many potential customers you talk to - but about reaching the right ones. The ones that convert, buy your products, and ultimately end up referring your business to other potential customers. And that’s where lead qualification comes in.
Who doesn’t love winning? We know we do. And we couldn’t be more excited to win Deloitte’s Technology Fast 50 award for the fastest-growing tech company headquartered in Belgium. Even more exciting news: this qualifies us for the Technology Fast 500 EMEA in Paris on December 7th, joining an all-star lineup of the most innovative, rapid growers in Europe. Suit up!
Conferences, fairs & events such as WebSummit have massive value to companies. So how do you make the most out of them?
Great news! From now on, it’s easier to link tasks, calls and meetings to deals. You can even link past tasks, calls and meetings. So no worries if you forgot to link them.